Tag Archives: television

Comcast Announces Agreements with Four New Minority-Owned Independent Networks

February 24, 2012

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Comcast Corporation, one of the world’s leading media, entertainment and communications companies, today announced it has selected four new minority-owned independent networks to be broadly distributed on Comcast Cable systems between April 2012 and January 2014. After a thorough evaluation of more than 100 proposals, Comcast selected four networks — two of which are majority [...]

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Move over Fútbol, the NFL Scores Big with Hispanics

January 6, 2012

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Last year’s Super Bowl was the most watched TV program ever among Hispanics, one of the reasons why the NFL is making an unprecedented attempt to appeal to Americans of Hispanic descent. Family values and assimilation are the prevailing reasons why American kids of Hispanic descent are putting on helmets and shoulder pads instead of [...]

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The Browning of American TV

November 6, 2009

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Vida en el Valle Fifteen percent of the U.S. population is of Latino descent, but Latinos remain underrepresented on English-language television.  Only 4 percent of on-camera talent is Latino, a number that does not reflect reality, said Alex Nogales, president of the National Hispanic Media Coalition.  “That is very far away from where we need [...]

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