January 26, 2001
San Bernardino, CA "Classic," "Artistic" and "Imaginative" are just a few of the descriptions befitting Lowriders. Hundreds of these polished, customized, low-to-the-ground rolling murals of artistic expression will be the featured attraction at "Lowrider Magazine's 25th Anniversary Tour 2001," which drives into the National Orange Show, Sunday, February 11 from 11:00 a.m.-5:00p.m. Included in the car show is the Lowrider concert. A classic 1965 Chevy Impala Lowriders will be given away in a raffle sponsored by Gumout. Finalists from each city will have the chance to win the classic Lowrider at the Lowrider Super Show in Las Vegas.
Lowriders have transcended from Mexican-American origins to gain worldwide acceptance. Many hip-hop and Pop music videos feature lowriders due to their popularity. Hundreds of shiny glossy, Lowrid-ers will compete for trophies and thousands of dollars in cash and prizes as part of the 21 city tour. Tour sponsorship includes Showtime Hydraulics, Gumout Classic. Pennzoil, and Dayton. One of the most popular events is the "Car Hop" contest, which kicks off with an exhibition by the Pennzoil Radical Dancer a classic Chevy Lowrider that moves to music. During the Car Hop competition, Lowriders jump under the watchful eyes of a judging panel, to heights of over six feet. Some categories of Lowriders such as Bombs, Trucks and Euros compete based solely on the originality of each vehicle. Other chassis of interest are Men's "Hard Body" and Women's "Bikini" contests.
Lowrider Magazine is the number-one selling automotive magazine on the newsstand today. The 25 year-old magazine is published monthly with articles that feature lowrider cars, trucks, and bicycles; "How To" features; as well as the public awareness feature "The Raza Report." Lowrider Publications include Lowrider Euro, Lowrider Arte, Lowrider Bicycle and the new music magazine Ritmo Beat.