August 31, 2001

Cine Mexicano 2001 To Screen Mexico's Highest Grossing Film Ever

By Francisco H. Ciriza

The third annual Cine Mexicano, brought to San Diego/Tijuana area moviegoers by Media Arts Center San Diego, will be screening Mexico's highly acclaimed comedy, Sexo, Pudor y Lagrimas next month. The film, which follows the amusing trials and tribulations of two young couples in an upscale Mexican neighborhood, will begin screening Friday, September 14th and end on Thursday, September 20th. Daily screenings at Mann Hazzard Center 7 movie theaters will be at 5:15 p.m., 7:30 p.m., and 10:00 p.m. There are also two additional times on the weekends, 12:45 p.m. and 3:00 p.m.

This is the second in the four-part series of films to be screened at this year's Cine Mexicano. The first, Rito Terminal, recently completed a very successful run. The films will continue through November 22nd, one new film will be shown for a week each month. Other films scheduled to be screened are Demasiado Amor and another to be announced at a later date.

Originally a successful stage play in Mexico, Sexo, Pudor y Lagrimas follows two couples that become frustrated with their inability to live up to their professional and personal ambitions. Each couple separates and the two men take one apartment and the two women take another with the results being quite comedic. Great acting, superb dialogue and a modern soundtrack led the film to be the surprise hit with Mexican audiences after its release in 1999. It is a sometimes hilarious and at other times poignant romp through a world most only see through a telescopic lens, behind closed curtains, or across a crowded city street.

"Ever since we screened this film to packed houses at our 2000 San Diego Latino Film Festival, we have been trying to bring Sexo, Pudor y Lagrimas back to San Diego'" states Media Arts Center San Diego Executive Director, Ethan van Thillo. "It's the highest grossing Mexican film ever and for various unknown reasons has never been distributed here in the United States. We are honored to be able to provide local audiences with this rare opportunity to see the film for an entire week."

In addition to the film's screening, an opening reception will be held at the DoubleTree Hotel's Club Max on Friday, September 14th to honor its visiting director Antonio Serrano, co-star Susana Zabaleta, and producer Matthias Ehrenberg. For more information on the reception and the rest of Cine Mexicano, visit the San Diego Latino Film Festival's website at

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